SEO report of lighthouseinsights.in
Lighthouse Insights - Indian Digital Marketing Stories
lighthouseinsights.in/
An online magazine with in-depth coverage driving decisions for marketers in the ever-evolving Indian digital space.
Tasks
- Avoid using deprecated HTML tags.
SEO
URL
Domain : lighthouseinsights.in/
Character length : 22
Title
Lighthouse Insights - Indian Digital Marketing Stories
Description
An online magazine with in-depth coverage driving decisions for marketers in the ever-evolving Indian digital space.
Keywords (meta keywords)
Indian digital marketing stories, Indian social media case studies, Indian digital marketing case studies, Indian digital marketing agencies
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Good! The OG (Open Graph) protocol is set on this website.
type: website
title: Lighthouse Insights
description: Indian Digital Marketing Stories
url: http://lighthouseinsights.in/
site_name: Lighthouse Insights
image: http://lighthouseinsights.in/wp-content/uploads/2015/11/cropped-LI-242x242.png
image:width: 200
image:height: 200
locale: en_US
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://lighthouseinsights.in/robots.txt
https://lighthouseinsights.in/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
Linkedin8
Facebook Share0
Facebook Comments0
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Lighthouse Insights - Indian Digital Marketing Stories
Character length : 54
Good! The title’s length is between 10 and 70 characters.
Character length : 54
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 11%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 9 | 22 | 2 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> Creative Watch: Interesting Women’s Day visuals & gifs of 2017
- <H1> Video Watch: Interesting Women’s Day videos of 2017
- <H1> Creative Watch: 2017 Republic Day visuals & gifs
- <H2> #ThingsDontJudge – How 22Feet’s bold communication strategy for eBay India helped differentiate the ecommerce player
- <H2> The winning list of LI Digital Campaign Awards 2017
- <H2> How Interactive Avenues launched Johnson & Johnson’s YouTube channel ‘Best For Baby’ to reach out to first time parents
- <H2> Stayfree Stay Ahead helpline – How Johnson & Johnson created an engaging mobile platform to drive menstrual education
- <H2> Why DDB Mudra Group launched Johnson & Johnson’s YouTube channel ‘Best For Baby’ as a theatrical release & reached the right moms
- <H2> Airtel’s newest ad campaign has kids telling us what a smartphone should do
- <H2> Why brands trying to address customer problems on social media should take a note of #LenovoServiceLive
- <H2> #PriceProtectedSabziwala – it’s a lot more than a marketing gimmick by Rohan Builders
- <H2> Best Indian digital marketing reads from Lighthouse Insights
- <H2> Vineet Gupta and Aditya Kanthy – The new future of DDB Mudra Group
- <H3> POPULAR
- <H1> 9 Hashtags That Dominated Twitter For Mother’s Day
- <H1> The winning list of LI Digital Campaign Awards 2017
- <H1> 11 Innovative Social Cause Marketing Campaigns of 2015
- <H2> DATA: 2020 Fashion in India – What marketers need to do
- <H2> How Mindshare got Moto Z into the consumers’ consideration for Motorola using #SkipTheSevens
- <H2> How Gozoop’s #IAmGreenArmy helped Mahindra Lifespaces associate with sustainability and greener living
- <H2> Best Indian digital marketing reads from Lighthouse Insights
- <H2> How Dell India’s hyper-local digital marketing generated leads and boosted sales
- <H2> Subscribe to our newsletter
- <H2> How Utopeia’s #IndiaKhayegaHeroVeg helped Reliance Fresh increase consumption of fresh vegetables
- <H2> How Netbiz Systems’ True View App enabled homebuyers to virtually preview their dream home at Shapoorji Pallonji’s Joyville
- <H2> How Infosys took Twitter engagement to a new high during ATP World Tour
- <H2> How FoxyMoron’s innovative digital storytelling helped boost engagement & viewership for Discovery India’s River Monsters
- <H2> Best Indian digital marketing reads from Lighthouse Insights
- <H2> Posts navigation
- <H3> VIDEOS
- <H1> Rajiv Dingra – the superhero WAT Consult needed
- <H1> How the decade old WATConsult is visualizing the new WATConsult
- <H1> These 3 employees tell us why working at Social Kinnect is fun and valuable
Word cloud
- march18
- digital17
- brands17
- how12
- johnson10
- india9
- client9
- day7
- innovative7
- campaigns7
- marketing6
- insights5
- helped5
- april5
- company5
- new5
- awards5
- services5
- lighthouse5
- india’s5
- group4
- visuals4
- years4
- news4
- campaign4
- watch4
- interesting4
- since4
- women’s4
- gifs4
- into4
- vineet4
- channel4
- mahindra4
- fresh4
- best4
- discovery4
- indian4
- social4
- data3
- search3
- brought3
- ideas3
- improve3
- spread3
- ago3
- root3
- dell3
- gupta3
- aditya3
- kanthy3
- reads3
- hamesha3
- reliance3
- all3
- future3
- mudra3
- monsters3
- river3
- and…3
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| march | |||
| digital | |||
| brands | |||
| how | |||
| johnson | |||
| india |
Two Word cloud
- brands may4
- spread its3
- into india3
- since then3
- lighthouse insights3
- improve the health3
Three Word cloud
- digital campaigns march4
- interesting women’s day3
- company has brought3
- spread its root3
- from lighthouse insights2
- best indian digital2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 29 images on this web page.
Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
7.40
Flesch Reading Ease
56.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.20
Dale–Chall Readability
6.90
SMOG Index
10.80
Spache Readibility
5.00
Number of letters
5867
Number of words
1169
Number of sentences
148
Average words per sentences
8
Number of syllables
1969
Syllables in words
1920
Average syllables in words
1.68
Number of words in first three syllables
257
Percentage of word / syllables
21.98
Words not in Dale-Chall easy-word list
476
Words not in Spache easy-word list
300
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://lighthouseinsights.in/wp-content/plugins/featured-video-plus/js/jquery.fitvids.min.js
- http://lighthouseinsights.in/wp-content/plugins/featured-video-plus/js/frontend.min.js
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/js/sharing.js
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/js/navigation.js
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/js/skip-link-focus-fix.js
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/js/jquery.fitvids.min.js
- http://lighthouseinsights.in/wp-includes/js/wp-embed.min.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/style.css?ver=2.4.7
- http://lighthouseinsights.in/wp-content/plugins/jetpack/_inc/genericons/genericons/genericons.css?ver=3.1
- http://lighthouseinsights.in/wp-content/themes/lighthouse-insights/css/sharing.css?ver=4.9
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 82 different links.
Internal links: 78
External links: 4
Internal links: 78
External links: 4
External links:
Internal links:
Website security
IP
104.25.138.8
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Icons
Favicon
Good! The website uses favicon.
Typos
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